The LG Viewty is notable for a few reasons. It's a 5-megapixel cameraphone. It's Prada-like with a large touchscreen. And, it's the world's first mobile capable of recording video at up to 120 frames per second.

The camera includes a manual focus function, which no other cameraphone offers, has a built-in image stabiliser and can shot up to ISO 800 rating.

The 120 fps recording and playback claims DVD-like quality, even in slow motion. Featuring a search-enabled jog wheel on the back of the phone, users can zoom in or out when taking photos or video or use the same feature to raise or lower the volume during calls.

The 3-inch LCD touchscreen can recognise handwriting via stylus input and has a landscape view mode.

The 3.6Mbps HSDPA connectivity will not only make the Google-enabled browsing quick, but means the easy pic and vid uploads to site like YouTube will not be painfully slow.

All in all, a bit more than the Prada, but in the same design-led shell. Perhaps an iPhone alternative for those who value imaging functionality that just isn't catered for with the iPhone's 2-megapixel camera...

Available now, free on some contracts.