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HTC: We'll sell two million Touch Diamonds in 2008

New smartphone to be offered in 30 countries

NEWS: 14 May 2008 16:22 GMT by Amy-Mae Elliott

In what seems like a fairly modest statement of intent, HTC has revealed it hopes to sell two million units of its latest smartphone, the HTC Touch Diamond, before the end of the year.

The sales target was detailed by company CEO Peter Chou at the device's launch in Taiwan this week.

Chou revealed that the Windows mobile touchscreen phone - that is described as an iPhone rival - will be offered for sale in more than 30 countries.

The earlier version of the device, the HTC Touch, launched in June 2007, hit the two million sales milestone in January 2008.

In comparison Apple's iPhone, launched around 3 weeks after the original Touch, had sold 5.4 million units at the finish of the last quarter with a sales target of 9 million for this year.

>> News - HTC Touch Diamond cradle
>> Video - HTC Touch Diamond launch
>> Via - DigiTimes


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Have Your Say
  • Actually HTC sold 3 million HTC Touch devices in the same period Apple sold 5-6 million, and of course HTC sells many more smartphones than the HTC Touch. In fact they sold 11 million smartphones in 2007, and are likely to do 15 million + this year.

    The Diamond us just one of a range of upgraded Touch smartphones from HTC, with the Raphael and Touch Pro still waiting to make an appearance later this year.

    In short, while HTC does not have a single device selling better than the iPhone, in total they sold more last year, and will again sell more phones this year than Apple.
    Surur, OK
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