homenewsreviewstalkcompare pricestalk
NEW TODAY:REVIEW Logitech Pure-Fi Anywhere portable iPod speaker    NEWS Samsung: We're not quitting laptop market   NEWS German iPhone sales hit 100,000   NEWS Apple sues Atico over patent infringement    NEWS Intel dashes Atom iPhone/Newton hopes   NEWS New Nokia concepts in NY   NEWS Honda Robot conducts world famous orchestra   NEWS Creative Sound Blaster X-Fi Titanium sound cards launch   NEWS Bunny sensor night light launches    NEWS Yahoo execs line-up for proxy battle                                                                           

Celltick launches a marketing platform to make your mobile a new space for advertising

Mobile phones' idle screen can now display advertising

  • News
  • Images
  • Video
  • Comments
NEWS: 26 June 2006 12:42 GMT by Amber Maitland

Get ready for ads on your mobile phone.

Celltick has launched a new service that allows companies to buy space on your mobile phone's idle screen.

LiveScreen, Celltick's application that puts content on a mobile phone's idle screen, is already used by mobile phone providers to alert users of content on their mobile websites.

Celltick's new service is called LiveScreen Media, which makes it possible for companies to advertise and sponser content teasers on its original LiveScreen platform.

"Brands want a way into mobiles, and operators know that they need brand support to lend credibility to content", says a spokesperson for Celltick.

"As brands sponsor the content, this will lead to higher-quality, lower-cost content."

LiveScreen has already enabled mobile network operators to advertise content from their mobile websites on the idle screen, so that users can more easily navigate to the site and are made more aware of what information is available to them.

With LiveScreen media, advertisers can choose relevant content to sponsor. For example, Adidas could advertise on sports news tickers, while NME could use the idle screen to advertise what's on its website.

"With LiveScreen Media, we will provide users with easy access to a world of high value, yet affordable mobile content and services. It will generate traffic the rich, yet underused, operator content offering", said Stephen Dunford, Celltick's CEO.



disable ad
Have Your Say
(Email address will not be published)



Tags


Latest in Phones

NEWS German iPhone sales hit 100,000
NEWS Intel dashes Atom iPhone/Newton hopes
NEWS New Nokia concepts in NY
NEWS Samsung F400 gets UK launch
NEWS Android gains momentum with RKS Mimique

Latest on Pocket-lint.co.uk

NEWS Google learns ten new tongues
REVIEW Logitech Pure-Fi Anywhere portable iPod speaker
NEWS Samsung: We're not quitting laptop market
NEWS German iPhone sales hit 100,000
NEWS Apple sues Atico over patent infringement




Top Stories

Apple

NEWS
Apple Rumour - Touch screen Tablet

Next-gen Newton coming soon says Intel boss

O2 boss says 3G iPhone "in coming weeks"

NEWS
O2 Boss Says 3G iPhone Soon

Planning joint announcement with Apple

Touchscreen BlackBerry "Thunder" revealed?

NEWS
BlackBerry Thunder Revealed?

Bold-beater due for Q3 launch



Came straight to this page? Visit Pocket-lint.co.uk for all the latest news and reviews.

disable ad

Broadband?

Compare 50+ deals available to you

Powered by Top 10 Broadband

Who's online

3399 guests, 1 member...

Newest reader

andrewj

No posts yet today

Re: EEE PC & T-mobile/Three/Vodafone
USB Modem

Wed 14 May at 2:08pm, by nherriot
In Gadgets / Hardware

Inside the Knight Industries 2000

Thu 8 May at 6:30pm, by SludgeHeap
In Gadgets / Gaming

CNN attacks GTA IV

Wed 7 May at 6:31pm, by Pocket-lint
In Gadgets / Gaming

Pocket-lint.co.uk poll

Q. Are you interested in getting the BlackBerry 9000?

Vote YES?
Vote NO?

LAST TIME
When asked Will you buy a digital camera in the next 3 months? 44% said yes and 56% said no


disable ad
 

Also available on

news now logo google news logo news yahoo logo

All external sites will open in a new browser. Pocket-lint.co.uk does not endorse external sites. Copyright 2003 - 2008 Pocket-Lint Ltd.

Pocket-lint sites: www.pocket-lint.co.uk | www.photographypress.co.uk | www.gamesdog.co.uk | www.megawhat.tv
disable ad